About this Course
Gamification is the appliance of recreation components and digital recreation design strategies to non-game issues, reminiscent of enterprise and social influence challenges. This course will educate you the mechanisms of gamification, why it has such great potential, and the way to use it successfully. For added info on the ideas described within the course, you should purchase Professor Werbach’s ebook For the Win: How Sport Pondering Can Revolutionize Your Enterprise in print or e-book format in a number of languages.
SKILLS YOU WILL GAIN
- Psychology
- Advertising and marketing
- Sport Design
- Gamification
Syllabus – What you’ll study from this course
3 hours to finish
Gamification and Video games
Gamification is a brand new area, however video games are historic. On this first module, we’ll take a look at what gamification is, why organizations are making use of it, and the place it comes from. Whereas there isn’t common settlement on the scope of the sector, a set of ideas are clearly consultant of gamification. The second lesson explains why the idea of video games is deeper than most individuals understand, and the way recreation design serves as a basis for gamification.
3 hours to finish
Deconstructing Video games
What precisely does it imply to use recreation design rules in non-game contexts? On this module, we’ll focus on how recreation designers strategy their craft, and the way to see any scenario by means of the lens of recreation design. Then we’ll look at the uncooked supplies of video games and gamification, often called recreation components. We’ll earn the way to break down a recreation into its constituent components and apply them to create gamified methods.
3 hours to finish
Motivation and Psychology
Gamification is a method for motivation, so it ties very immediately into psychology. This unit introduces the main psychological ideas related to gamification. The primary lesson focuses on behavioral approaches and reward design; the second identifies the dangers and options to this strategy.
3 hours to finish
Design
Gamification carried out nicely is a type of design. This module describes the design course of, and gives a six-step framework to use to any gamification venture. The second lesson identifies necessary issues and choices for creating inventive, human-centered, considerate gamification options.
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