WHAT YOU WILL LEARN
Perceive what public relations is and the worth it brings to your model or group.
Apply tenets of public relations concept to what you are promoting or group or to your individual private model.
Produce skilled public relations supplies akin to press releases, social media content material, and influencer lists on your skilled portfolio.
Handle your model’s popularity and put together a proactive disaster communication plan for what you are promoting or group.
SKILLS YOU WILL GAIN
- Press Launch
- Public Relations
- Branding
- Influencers
About this Specialization
This specialization is right for learners keen on tips on how to observe public relations and branding communication. You’ll learn to use totally different instruments to handle your organization’s popularity. You’ll study totally different types of media, tips on how to work with journalists, and tips on how to plan strategic communication to boost your organization. And you’ll emerge from this specialization with a number of portfolio items, together with a media contact record, press launch, pitch, and disaster communication plan.
Utilized Studying Mission
Learners will create instruments utilized in public relations, together with a press launch, story pitch, media contact record, and disaster communication plan. Information gained all through every course will information learners to create and refine the essential instruments used day by day in public relations observe.
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