Introduction to Public Relations and the Media Specialization

About this Specialization

This specialization is right for learners keen on tips on how to observe public relations and branding communication. You’ll learn to use totally different instruments to handle your organization’s popularity. You’ll study totally different types of media, tips on how to work with journalists, and tips on how to plan strategic communication to boost your organization. And you’ll emerge from this specialization with a number of portfolio items, together with a media contact record, press launch, pitch, and disaster communication plan.

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